TACK10 Tuesday Top 4 Ads with Shock Factor

TACK10 Tuesday Top 4 Ads with Shock Factor

Brands that can stop a consumer in his or her tracks with one unique piece of creative are advertising properly. Oftentimes, leveraging emotions like fear or shock is what takes an advertisement from bland to powerful and leaves a lasting impression on its viewers....
Equinox Commits to a Bold Ad Strategy

Equinox Commits to a Bold Ad Strategy

A posh looking woman breastfeeding in the middle of a busy restaurant; a shirtless man looking very calm for being covered in hundreds of bees; a breast cancer survivor tattooing the scars on her chest. These visuals are no doubt provocative, even more so when you...
TACK10 Tuesday Top 5 Super Bowl Ads

TACK10 Tuesday Top 5 Super Bowl Ads

Sunday’s Super Bowl 51 game was an exciting one for many viewers based on a number of reasons. It would be the New England Patriots’ ninth appearance at the big game – a record that ended in a major game comeback; Patriots’ Quarterback Tom Brady’s seventh Super Bowl...